When meat is in the red, McDonald's becomes a breakfast restaurant
"McDonald’s struggles in recent years have been due largely to the chain’s failure after 10:30 a.m.," business analysts say, and the embarrasing fact is that they don't sell enough burgers. That may be because red meat consumption is down across the board, declining in America more than 25 percent since its peak in the '70s. Beef and veal consumption fell by three percent last year.
Somewhat incredibly, men eat 57 percent more meat than women.
